JAEN

Project details

03 Chapters

CategoryIndustry
Spice-focused diningMixed-use building with a share house and more
LocationLocation
TokyoSetagayaSoshigaya-Okura
ScopeCategory
Spatial designBranding
ConceptConcept
A park for grown-ups

A roughly 60-year-old company housing building, reborn as a park for grown-ups.

Inside b.e.park
01/ 03The beginning (challenge)

Why

A place where residents and neighbors alike can gather.

  1. 01

    Giving new life to a 60-year-old building

    The building, about 60 years old, had served as company housing and residences until 20 years ago. A full renovation was needed to give it a new role.

  2. 02

    Many uses under one roof

    The brief was to bring a spice-focused restaurant, shared housing, a bookstore, and an event space together in one building.

  3. 03

    Connecting residents and the community

    The aim was a place where not only residents but also local people could drop by easily, creating opportunities for encounters across generations and walks of life.

How

Building a “park for grown-ups,” starting from the ground floor.

The concept was “a park for grown-ups”: a place where anyone can gather casually and spend time however they like.

01 Ground floor

The ground floor, the building's entrance, as a leafy neighborhood park.

Envisioned as “a leafy neighborhood park,” the ground floor became a dining bar with an interior surrounded by greenery and terrace seating.

The ground floor, the building's entrance, as a leafy neighborhood park.
02 Gathering

A place where people meet across generations and walks of life.

Open not only to share house residents but to local people as well, it creates opportunities for encounters and exchange.

A place where people meet across generations and walks of life.

What

A building where people meet across generations and walks of life.

After demolition After completion
After demolitionCompleted
Inside b.e.park
Inside b.e.park
Inside b.e.park
Inside b.e.park
Inside b.e.park
Inside b.e.park
Inside b.e.park
Inside b.e.park
Inside b.e.park

RoleOur scope

  • Spatial design
  • Branding

CreditCredits

  • A joint project with SPEREAL Co., Ltd.
  • Planning, design, and operation: SPEREAL Co., Ltd.
  • Spatial design and branding: Rootfor Inc.

Contact

Even if your ideas aren’t fully formed yet.

Want to start a new business? Rethink your shop or brand? Even if you’re not sure where to begin, feel free to reach out. We’ll listen, help sort out your challenges and goals, and work out what’s needed together. Initial consultations and estimates are free.

Contact form Send drawings and photos via LINE
Phone(10:00–18:00, closed on weekends and holidays)080-7125-0809