JAEN

Project details

03 Chapters

CategoryIndustry
Flower shop
LocationLocation
Saitama PrefectureSaitama CityUrawa
YearYear
February 2023
ScopeCategory
Shop design

Bringing the exterior's character inside.

Inside Fleur Girafe
01/ 03The beginning (challenge)

Why

Bringing the exterior and interior together through a cohesive design.

  1. 01

    A gap between exterior and interior

    The image of the exterior didn't match the feel of the existing interior.

  2. 02

    Reaching passersby

    With an eye on how the shop looked from the street in front, it needed to appeal as strongly as possible to people walking by.

  3. 03

    A space where plants look their most beautiful

    Flowers and plants are living, natural things, and they called for a fitting backdrop.

How

A French modern interior, shaped through detailing and paint.

The design creates a cohesive brand identity across the exterior and interior, reflecting the character Fleur Girafe wants to express.

01 Fixtures

Decorative moldings and vintage wax.

The fixtures and shelves for displaying flowers and vases use decorative moldings finished with vintage wax, with careful attention to shabby-chic details.

Decorative moldings and vintage wax.
02 Paint

Mineral paint, brushed on in many layers.

The ceiling and walls were brushed with many layers of a special mineral-infused paint, which reflects light and creates a gentle shimmer. We tested many colors and chose the one that makes plants look their best.

Mineral paint, brushed on in many layers.

What

A shop that brings color to daily life, cherished by the people of Urawa for years to come.

Before construction After completion
Before constructionCompleted
Shop interior before construction (another angle)
Before construction (another angle)
Inside Fleur Girafe
Inside Fleur Girafe
Inside Fleur Girafe
Inside Fleur Girafe
Inside Fleur Girafe
Inside Fleur Girafe
Inside Fleur Girafe
Inside Fleur Girafe
Inside Fleur Girafe
The moldings are finished with vintage wax
The moldings are finished with vintage wax
Inside Fleur Girafe
A mirror framed with moldings gives the limited space a sense of openness
A mirror framed with moldings gives the limited space a sense of openness
Inside Fleur Girafe
Inside Fleur Girafe

RoleOur scope

  • Shop design
  • Fixture design
  • Paint scheme

Contact

Even if your ideas aren’t fully formed yet.

Want to start a new business? Rethink your shop or brand? Even if you’re not sure where to begin, feel free to reach out. We’ll listen, help sort out your challenges and goals, and work out what’s needed together. Initial consultations and estimates are free.

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Phone(10:00–18:00, closed on weekends and holidays)080-7125-0809